CHRIS SERICO

CHRIS SERICOCHRIS SERICOCHRIS SERICO

CHRIS SERICO

CHRIS SERICOCHRIS SERICOCHRIS SERICO
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VERIZON: Leading communications with proven results

Executive Communications

Executive Communications

Executive Communications

As Head of Executive Communications, I provided thought leadership, guidance and on-site event support for market presidents who shepherded thousands of Verizon retail employees in the Northeast.

Internal Communications

Executive Communications

Executive Communications

As regional Head of Internal Communications, I produced and hosted webcasts for C-suite leaders and employees; supercharged social-media engagement; and recurred on Verizon's newscast that reached 130,000 employees.

External Communications

Executive Communications

200+ TV News Appearances

As Head of External Communications and Media Relations for the Northeast, I secured 2,000+ earned news stories — often in top media markets — to support Verizon launches and Responsible Business initiatives.

200+ TV News Appearances

Executive Communications

200+ TV News Appearances

As an on-camera spokesperson amplifying Verizon products and services that drove customers to local retail stores, I guested on more than 200 lifestyle TV segments on NBC, CBS, ABC, Fox and The CW.

VERIZON PORTFOLIO

Check out an 87-second video about one of my recent roles: Head of Media Relations for the Atlantic North Market at Verizon.

For Verizon's Up To Speed newscast, I hosted, wrote and produced this video with two-time Super Bowl MVP Eli Manning to analyze winning moves of Verizon's employees, tailgate tech and plans for the network America relies on.

For one of my 25 live appearances as a Verizon tech expert on WPIX-TV's "New York Living," I touted top tech for dads and grads, as well as savings when bundling Home and Mobile plans.

Rih-dih-dih-dih-diculous! I channeled "The Office's" Andy Bernard in Verizon's Up To Speed parody showcasing some top Black Friday tech options to the (holiday) tune of 28,000 YouTube views.

What a win! I co-produced and interviewed Hall-of-Fame New York Rangers broadcaster Sam Rosen about his switch to Verizon Fios.

Blending internal and external communications, I led Verizon's "My Why" campaign, a 20-part video series celebrating the journeys, motivations and achievements of diverse and dynamic V Teamers from around the world.

I hosted, wrote and produced this Verizon Up To Speed newscast, which showcases the many excursion-friendly benefits of the Verizon Visa Card and highlights my interviews with travel icons Adam Richman and Kellee Edwards as they envision their Dream Vacations.

GOOGLE: Bringing fun (and ROI) to internal & external comms

In addition to scripting funny Google Story Lab videos for company employees and informative internal tutorials for Google Real Estate & Workplace Services, I wrote the script for this official Google video with more than 1.8 million YouTube views to teach customers about data sharing and protecting personal information.

AVADO: Delivering Internal & External impact at the 'pace of change'

While revamping B2B narratives for the website redesign, webinars, events and internal emails of global EdTech company Avado, I wrote and optimized this White Paper targeting C-suite, HR and L&D audiences.

AVADO White Paper (pdf)Download